Skip to main content
Updated:
Original:

Signage feud between Vikings, Wells Fargo resolved

Author:

The Minnesota Vikings on Saturday withdrew opposition to rooftop signage that Wells Fargo wants to put atop its two new office towers that are planned to be built near the new stadium in the Downtown East project.

In an interview with the Business Journal, Lester Bagley, Vikings' vice president of public affairs and stadium development, confirmed the settlement with Wells Fargo. "We wanted to take the high road and get this done," he said.

The Pioneer Press reports the issue had presented an obstacle; the team had opposed a proposed the pair of 56-foot square signs bearing Wells Fargo's logo because of fears that the oversized signs could reduce the price the team could get when it peddles naming rights. The"skyview graphics" will be visible in aerial shots of the new stadium during televised games.

The Associated Press reported that the agreement between the team and the bank establishes parameters to cap the size of each "skyview graphic" and contains language to make sure that the signs will not conflict with competing properties. The two 17-story office towers to be built by the Ryan Cos. are part of the $400 million development adjacent to the stadium site. The towers represent a roughly $300 million investment on the part of Wells Fargo.

Wells Fargo had indicated that it might back out of the project if it were not allowed to place its signage. Groundbreaking for the stadium, complete with city, state and team leaders gripping show shovels, began earlier in the week.

The Minneapolis City Council still needs to grant a variance to allow for the signage plan.

Next Up

Timothy William Tuit

2 people plead guilty in fatal Dakota County home invasion

Two others charged in the incident will go to trial next year.

south lake minnetonka police department

25-year-old arrested after multi-city police chase in western suburbs

Police were called for a welfare check but learned it was a domestic violence incident.

Screen Shot 2021-12-02 at 8.34.54 AM

After getting COVID, Harrison Smith still not considering vaccine

The Vikings safety says he doesn't plan on getting vaccinated.

covid

First omicron variant COVID case detected in MN

The individual is an adult male who lives in Hennepin County and had recently traveled.

wright county Sheriff Sean Deringer

Minnesota sheriff bashes MPD, 'disgusted' by officers' actions

The sheriff said he will no longer defend the Minneapolis Police Department.

Screen Shot 2021-12-02 at 7.59.52 AM

More than 2 years after announcing, Duck Donuts finally opens at MOA

The grand opening of the new location took place Wednesday.

unsplash - school girl students

St. Paul is closing 6 schools amid declining enrollment

The board revised the plan after the school communities voiced concerns.

Karl-Anthony Towns

X-rays negative after Karl-Anthony Towns takes scary fall

Towns crashed hard to the ground late in the game Wednesday night.

Minneapolis police

2 more homicides push Minneapolis closer to record set in 1995

The deadly shootings happened on the city's North Side Wednesday night.

Karl-Anthony Towns

KAT sets a franchise record, leaves early in loss to Wizards

Towns fell on his back in the final minutes of a loss in Washington.

Related